VOIS
2026
AI Innovation, Shared Intelligence, , Applied AI, Intelligent Automation, AI & People
Create the future, Get it done, together
Today’s leaders are overseeing significant investments in AI, data, cloud, and platforms. But as the initial excitement settles, a pressing question remains: “When is the value actually going to come?” Chief Commercial Officer Chris Meads reveals how ‘Shared Intelligence’ is transforming these investments into tangible growth, and why the fusion of human expertise and machine learning is the ultimate multiplier for the telecommunications industry and beyond.
For decades, organisations treated shared services and offshore delivery as back-office efficiency plays, a way to reduce costs and standardise processes. But in a world shaped by AI, speed and constant change, that mindset is no longer enough
VOIS (Vodafone Intelligent Solutions) provides end-to-end professional services in technology and business operations. It’s the largest shared services organisation in the Telco industry and uses that deep market expertise to deliver results for other Telcos and wider industries.
The “IQ Era” is here, but technology alone isn't the answer. At MWC 2026, VOIS (Vodafone Intelligent Solutions) Chief Commercial Officer Chris Meads highlighted why the fusion of human hearts and minds with machine precision is the only way to turn AI investment into actual outcomes. Every organisation is talking about the new age of intelligence, where tech prediction meets human insight. Yet, beneath the excitement, leaders are grappling with a frustrating reality: having invested heavily in cloud, data, and AI - transformation remains slow. Complexity is increasing and value is nowhere to be found. At VOIS, we have no shortage of ambition or technology. We have realised that the real challenge is that intelligence is fragmented – locked in silos and trapped by geography. We believe that tools, no matter how advanced, need people who truly know how to wield them.
For us, AI isn’t a “science experiment” but a practical accelerator. The true power of ‘Shared Intelligence’ comes from combining deep operational expertise with applied AI, embedding it into end-to-end journeys to automate the repeatable and augment decision-making. The results speak for themselves. In our content operations, we recently saw a 200% productivity increase by deploying 20 different AI agents within just four weeks. The software alone didn’t do this work; it was our people – those who understand how businesses actually run – directing the technology to drive a 50% improvement in SEO.
‘Shared Intelligence’ is about augmenting human capability, not replacing it. While AI handles the friction and reduces error, our people focus on judgement, empathy, and innovation. Whether it’s managing 50 million contacts a month in our Egypt centre or delivering complex DevOps transformations, we know that the winner’s edge lies in how well you connect your people to your platforms. In a world of accelerating change, the organisations that win won’t be the ones with the most tools. They’ll be the ones with the right strategy to wield them.
Director, Go-to-Market & Commercial, VOIS
